In this post, I have discussed why Google Adsense is the best way to make money online. This is based on my usage of different PPC over several of my blogs.
Any blogger or webmaster wishing to monetize and want to earn from their website / blog know Adsense basics. However there are few who never thought to monetizing their blog or newbie in blogging should explore further to understand the immense potential with Google Adsense.
There are many if and buts with many website owner and many criticize of not earning enough with Adsense in spite of reasonable traffic. However I admit Adsense as the best and easy way to make money if it is done properly. You should know how to put Adsense and where to place? How is not difficult to understand because you get small code readily available from your control panel which need to placed wherever you want advertisement to appear. Since you get all relevant ad based on your theme and page content, you are least bothered about the type of advertisement which should appear and you can be more focused on content development.
Why I admit Google Adsense as the best way to make money online is not because there are many webmasters are are earning huge 6 figure income from this alone, On the contrary there are many webmasters who are finding it hard to make living on Adsense. And there are many who are not able to make even hundred because they lack in traffic and content. So that’s a different issue. I am talking about websites which are having traffic and not able to take advantage of Adsense program.
If you are not able to extract the real money from this, you should carefully look into following:
- Theme used by your domain
- Keywords of your domain
- Keyword for specific page
- Adsense positioning
- Format used
- Color used
Broadly the first 3 points determine the kind of advertisement which are likely to appear. If your page is talking about Car Insurance but your keyword is not Car and Insurance, the served advertisement might be irrelevant and will result in no click. So you need to take it very seriously.
The Last 3 points are something which you need to keep experimenting with. In general top left position where links are placed are considered to be most prominent place for ad positioning, it might be different in your case. Similarly large Adsense block (336 X 250 or 300 X 250) works good in general but your website layout might not suit this big block. Also as seen most of the times, banner advertisement are often ignored by the visitor so try to use Text Ad in prominant place as far as possible.
Most of time people use the maximum limit of 3 block ad and 3 link unit ad (even I do) but if you want only high paid advertisement to appear, you should strict yourself from using 1-2 blocks maximum. The lesser number of ad appears in your blog/website, the highest bid advt will appear.
In general, it is said that advertisement color should be blended with the text color and that achieves highest CTR but sometime even contrast color ad works. So keep testing before making it final.
So you need to think of all parameters well if you really want to real the benefit of contextual advertisement of Google Adsense and I am firm to admit that Google Adsense is the best way to make money online from your blog or website. So be ready to put time and effort to experiment the all possible combination in terms of positioning, format and color to taste the real worth of it.
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Overall I agree with your view but contradict on the statement that Adsense is the best way to make money online. Instead I will say this is one of the way. There are many other which are having more potential
I also support Luk. May be a year back adsense was the best option but not now
Hey man, this is true but somehow I am disappointed with adsense earning. It has come down so much. These days many clicks give me just 1 or 2 cents which is really frustrating. Surviving alone in adsense could make one’s life difficult